Yadhu N Sasi

Yadhu N Sasi is the Head of Product & Procurement at Swag Print, a Texas-based promotional products company, where he leads product strategy, global sourcing, vendor partnerships, and category development. With a focus on custom-branded merchandise, cost optimization, and sustainable alternatives, he works with suppliers across the United States, China, Canada, and other global markets to deliver quality products at competitive prices while ensuring reliable production and on-time delivery.

Yadhu holds a degree in Aircraft Maintenance Engineering (AME) and began his career in 2014 as an Aircraft Maintenance Engineer with Air India in Mumbai. This experience instilled in him a strong commitment to precision, quality, and safety—principles that continue to guide his approach to procurement and supplier management.

In 2015, he transitioned into e-commerce at ZAAPPAAZ LLC in Sugar Land, Texas, where he spent nearly a decade building expertise across customer relationship management, procurement operations, and product management. As he progressed into Product & Procurement Manager, he took ownership of the product lifecycle, from concept development and supplier selection to sourcing, launch, and ongoing vendor partnerships. He joined Swag Print in 2025, bringing this combination of technical discipline, commercial experience, and global sourcing expertise to the promotional products industry.

Yadhu is passionate about sustainable sourcing, supply chain innovation, and transforming procurement into a strategic business advantage. Through the Swag Print blog, he shares practical insights into promotional product trends, material innovations, supplier management, cost-effective sourcing strategies, and the behind-the-scenes processes that bring great branded merchandise from concept to delivery.